DIGITAL STARTUP SOCIETY BLOG — What Makes A Good Blog Post

How many times do you find yourself browsing the web, hopping from one site to the next and actually finding some pretty cool blogs? It happens to me all the time and I have every intention of going back to some of those blogs to read more. Sometimes I even remember to bookmark them. But the chances of me ever finding my way back there or digging through my list of hundreds of browser bookmarks are slim to none. And the vast majority of people that stumble across your blog are the same way. That’s not a very effective way...

Let’s start with a big assumption. You’re writing your blog to make money, to earn a living, not to share fun stories about what’s going on with your family or what you’re up to with your favorite hobby or activity. If you’re putting in the work, doing the research, and growing the audience, chances are you’d like to get paid for your hard work. And for that to happen, you have to monetize your blog posts. Let’s look at three different ways to do just that.    Make Product Recommendations Directly On Your Blog    One of the easiest things...

If there’s one thing I see a lot of bloggers do wrong, it’s not giving their readers anything to do at the end of the blog post. Put yourself in the shoes of your readers. You read a great article, get to the end and there’s no call to action. What do you do? You go back to Facebook or go watch some cat videos on YouTube. Why not give your readers something more. What if they wouldn’t mind learning more from you or connecting with you via email or social media or even take you up on a product...

Before you sit down and write the first word of your next blog post, stop and think about what you want to accomplish with your post. What’s your goal? How is this blog post going to help you accomplish something to help you move forward with your business.    Here are some questions you may want to ask yourself:    Are you writing a post that you hope will get shared across social media and grow your reach?    Are you writing a post that also invites readers to join your email list so you can get back in touch...

Blogging can feel like a very one-sided conversation sometimes. You’re sitting there, typing away, and sharing content with your readers. But you don’t hear anything back. They read and respond with silence. The good news is that it doesn’t have to be that way.    Blogs were designed to facilitate engagement and communications. There’s a reason you can leave comments and all it takes is a little encouragement to get your own readers to do that on your blog. Combine that with a little social media interaction and there’s no reason you can’t turn this into a fully engaged conversation...