DIGITAL STARTUP SOCIETY BLOG

For many new business owners, they see their competition online and freeze up. It can feel intimidating to follow your competition when you’re new to the business, but following your competition on social media is a meaningful way to discover how much competition exists.  But the truth is if you did not have any competition, it might mean you don’t have a valid business idea or at least one you can afford to see to fruition. If competition is plentiful, it means it’s a great idea and one that you can likely succeed at if you have the right mindset...

Do you need ways to work with your competition? These 14 ways to work with your competition are great ways to get started working with your competition beneficially. Forming extraordinary joint ventures specific to your needs and theirs will do wonders for you all.   Co-Host Events – One of the fastest ways to become a well-known business in the industry is to co-host live events. Live events are lucrative and well-loved by most people in almost all industries. Your live event can be in person or online today due to the advent of streaming technology. Pay Them to Speak...

One way to work with your competition is to interview each other to use case studies, educational information, and promotional materials. Many industry leaders start Podcasts, YouTube channels, and even magazines. You can publish your interview to industry publications and platforms or your own private media. It’s up to you.    In Writing for Your Blog  You can interview in writing by sending your questions to industry leaders and anyone you see as your competition around the world. Take their answers and turn them into a blog post series. Don’t forget to your affiliate link to link to their offers...

There is a thought in business and marketing that suggests even mentioning the competitor’s name in a commercial is a no-no. While this may be a valid idea when you don’t want your audience to find out about a competitor, but the truth is, they already know – why not be open and honest about the fact that the competition exists.  Sharing your competitor’s information can advantage you if you share it the right way at the right time.    When They Provide Good Information  If your competition has created some really great information that your customers will benefit from,...

If you’re still worried about competition, let’s go over many more ways that competition actually improves your business. If you can set your mindset right, you’ll soon realize that having competition means your business has a better chance than average of success and that you can improve your business by using the competition for your own purposes.    Building Self Awareness  It might seem contrary to your ideas right now, but the more you learn about everyone else, the more you’re going to learn about yourself. The more you educate yourself about what the competition is offering, how they set...