DIGITAL STARTUP SOCIETY BLOG — 30 Days to Leveraging Your Competition to Grow Your Online Business Fast

One way to work together with your competitors is by repurposing each other’s content. There are numerous ways to accomplish this. You will likely find an idea below that will work for your needs. The main thing to remember is that you both want the same thing when it comes to your joint audience. You want to solve their problems and make their life easier.    Private Label Your Old Content – When you’ve repurposed your content in every possible way, one more way to extend the life of the content is to offer it as private label content. Put...

Let’s talk one more time about the advantages of joint ventures. I want you to be clear that JVs are one of the best ways to build your business bigger faster than almost any other way without breaking the bank. The advantages far outweigh any perceived disadvantages but always make sure you do your due diligence before contracting business with someone else. Their reputation, good or bad, will rub off on you and vice versa. You’ll Share the Investment – When you spread the investment over a group of people rather than shouldering it all on your own, you can...

Forming joint ventures with your competition is a great way to increase your reach, build new income streams, and work with your competition. But like almost any choice you make for your business, there are advantages and disadvantages to forming joint ventures that you should be aware of before you get started. Note that any time you record a disadvantage doesn’t mean you should not do the thing; it just means you need to mitigate so that the disadvantage doesn’t take over.   The clear advantages to forming joint ventures are: Expand your reach.  The easiest way to find more...

One of the very best things about getting to know your competition is that you can actually join forces in both short-term and long-term projects called joint ventures. A joint venture is accomplished when two separate businesses join forces to achieve a specific goal for profit or charity or both.    Host a Webinar Series Together – Webinars are super popular ways to engage your audience, and you will attract more people to your webinar if you have expert speakers that are your competitors. You can do a joint webinar series together for your shared audience or do it for...

Forming a joint venture with your competition may seem like a crazy notion, but you’ve likely seen it happen even with big business. For example, many large corporations join forces to promote causes they care about, like childhood hunger or cancer awareness. But they also sometimes join forces in ways that aren’t apparent such as sharing manufacturing or outsourcing.  You, too, can benefit from forming joint ventures with your competitors, and here are a few of the benefits you’ll gain when you do.   Shared Investment and Expense When you form a joint venture for a short-term product or even...