DIGITAL STARTUP SOCIETY BLOG — On-Site SEO Challenge
Wrap Up And Where To Go From Here
Let’s take a quick walk down memory lane and browse through all the different topics we covered over the past 29 days. You’ve learned why it’s important to focus on the content on your website, how it plays into search engine optimization, and why paying attention to SEO helps you create better content for your audience too. Here’s a quick rundown: Welcome And Why You Need SEO Traffic What Are Keywords and Key Phrases What’s Your Target Market Searching For You Need To Work Your Keyword Into Your Title Heading Tags And Their SEO Importance Explained A Quick Intro To...
Using Robot Text Files & Indexes To Help Bots Find Your SEO Content
You don’t have to rely only on your content to get search engines to find and crawl your website. You can implement robot text files and indexes to help the bots find you and your SEO content faster. The code tells each crawler what to do or what not to do. A robot text file is just a code that you add to the code on your website to tell the robots that crawl your website what to do. It controls the spiders and what they see or interact with on your website. You can tell them to search a...
Don’t Be Afraid To Use Multi-Media Content
When creating SEO content, it’s important to remember that there are many types of content besides text that you can use. In fact, the more types of content you use the better the search engine will like you. The more places you put content the better too. For example, putting content on YouTube then embedding into your website, then sharing on social media to promote it, is a good example of how to use video to get more new visitors (directly from YouTube) to your website while also serving your repeat visitors right on the site. Plus, it offers content...
The Power Of Epic Content To Help With Searchability
There are many different types of content that you will want to develop for your online and offline presence. General evergreen blog posts, multimedia content, individual page information, and FAQs are all part of the content you’ll want to create. But another type of content that is very important to create is epic content, also called cornerstone content. It helps get links to your website, help you find new readers, attracts subscribers, and improves search engine ranking. Plus, it endears your audience to you and your brand. What is Epic Content? This is a vital type of content that you...
Using Bolding And Italic Fonts Effectively In Your Content
When people read content online they tend to read in an F pattern. They want to scan the content for information and keywords to find out if it’s something they really want to read or not. In fact, studies show that in most cases online readers will scan first, reading only about 20 percent of the content, and then move on if they’re not drawn into the content. You can make the content you create easier to read if with formatting. You can set up all your content with scanning in the F pattern in mind by using bolding, italics,...