DIGITAL STARTUP SOCIETY BLOG — Grow Your Traffic & Reach by Collaborating with Podcasters

You may be convinced of the power of podcasting to increase your traffic and make collaborations fun and lucrative, but you may be stumped on how to connect with podcasters. Depending on the show’s popularity, it might be harder to get noticed and earn a spot on the schedule. Here’s are a few tips for finding and connecting with podcasters for collaboration.    Be Social- Podcasters have active social media. If you are particularly interested in a podcast, become a fan. Engage in social media and be part of the tribe. Over time, you can reach out directly and make...

Being a podcast guest in and of itself is really cool. Schmoozing with men and women who broadcast their content to the entire world is pretty amazing. Being a guest is an honor and a pleasure. But, what if there was more…   Collaborating with podcasters can increase your traffic exponentially. Here’s some ideas how:    Idea #1. Create a special offer only for the host’s listeners- Collaborate with your host to offer an affiliate sale or link back to an offer exclusive to their listeners. Podcast episodes are evergreen, meaning they never expire. Keep your links live, and your...

  Podcasting is a niche marketing dream. Finding an audience who is primed and ready for what you have to offer is simple when there are multiple podcasts covering the subjects you’re an expert in. If you are an event planner, there are podcasts devoted to weddings, parties, and more. Being a guest is a natural fit for the audience and you will likely find new fans who will access your website and social media simply because they heard you on their favorite podcast.    There are even more ways to get access to unexpected audiences through podcasting!    While...

Collaborating with a podcaster is a smart way to increase your traffic and reach. Podcasters who host interview-based shows are always looking for new and dynamic people to talk to. Many podcasts have multiple releases per week which means new content is always on the horizon - podcasters need your message!    There are amazing benefits to being interviewed. Most podcasters provide a list of the subjects they intend to cover, as well as sample questions, prior to the show. This can help you be ready to showcase your best material and bring extraordinary value. You can also communicate any...

  Podcasting is a form of media and entertainment designed for download or streaming on a computer or other device. Podcasting is one of the fastest growing mediums for news and entertainment and is becoming more and more popular. The benefits of podcasts include:    Free access to unlimited shows on various topics Evergreen content that doesn’t expire Access to an unlimited audience Low cost content creation   Podcasters create fresh and dynamic content that they release to their listeners and subscribers regularly. Many podcasts are interview format and hosts are open to collaboration with people in and out of...