DIGITAL STARTUP SOCIETY BLOG — In Content List Building

When using in-content list building practices one of the things you must remember is that focus is everything. The more targeted your offers are to your ideal audience the better. The more targeted they are the better they will help your audience. The more targeted they are the more value they add. But the most important thing is, the more targeted the offer, the more likely they are to take advantage of the offer. To create a highly targeted opt-in, offer here are some things to consider. Know Your Audience You hear this constantly because it’s so important, but it...

When you’re focused on list building it’s better to have many points of entry to your list, just like it’s best to have many points of entry to your website. You can earn more points of entry into your website via your social media activity, guest posting, and even via paid ads.  The more points of entry you have, the more traffic you’ll receive to your website, which means more of your audience will also see the in-content lead magnets that you’re offering, and the more who will sign up and end up on your email list. Ends Side Bar...

Now that you know about in-content opt-in offers let’s get started quickly creating a quick one so that you can get started. There are several high converting spots to add an opt-in outside of your sidebar, slide, or pop up offers.  One way is to add an opt-in at the bottom of every blog post. The idea is that if someone reads all the way to the bottom of a blog post they are interested and will likely also be interested in an offer. This type of offer is considered a site-wide offer even though it appears at the bottom...

List building is an important part of building a successful business today. Whether the business is online or offline, bricks and mortar or completely digital doesn’t matter. Every business needs to focus on list building to ensure they have an active and responsive audience that is building so that they can keep their business going and even somewhat predict their income as time moves forward. Building your email list with opt-ins, freebies, or lead magnets is common terminology that you may have heard of. In-content list building is simply putting the freebies within the content of your website. They can...

It can safely be said that one of the most important things you’re going to do for your business is to build your email list. When people tell you that, “the money is in the list” they’re not just blowing smoke or using keywords. They are telling you the truth. Think about the fact that when you build an email list you have access to your audience 24 hours a day, 7 days a week, 365 days a year and that you own the list.  Why List Building? If you build a strong email list you can almost give yourself...