You know that developing a tribe of other bloggers can benefit your own blogging pursuits, so you’re taking the time necessary to reach out to and connect with these folks. What may not have occurred to you is the value connecting with other professionals within and relevant to the blogging world can bring. Adding diversity to your networking pursuits is something business leaders advocate across industries. Therefore, it makes sense to apply this rule to your professional goals as a blogger. Read on to discover some of the best ways to diversify your blogging network.
Offer Help Without Expectations
You’ve probably come across this advice in a number of different capacities. That’s because it works. Establishing yourself as someone who gives help freely is one of the best ways to get to know people across all aspects of your professional and personal life. Your reputation as a giver is likely to gain you exposure to all kinds of folks within the blogging world such as PR pros and advertisers.
Contribute Guest Posts
Guest posting on the blogs of others is an effective strategy for promotion of your own site. It’s also serves the purpose of exposing your expertise to a wider audience. You never know what types of opportunities your contribution can bring or the types of folks you may meet because of it. Perhaps your next regular paid writing feature will come from someone who was impressed with your guest post or maybe you’ll be approached by a business that could use your consulting expertise.
Answer Questions
Sometimes you may receive a request out of the blue to answer a question or provide information from someone who came across your blog through a search engine or other source. It can be tempting to dismiss such requests because you don’t have time to be giving away your expertise for free. Don’t be so quick to do so before considering who is asking and how much of an investment providing an answer will be. This could be a great chance to develop a valuable connection from an unexpected source. Your willingness to answer a simple question could open the door to a worthwhile connection, either on a professional or personal level.
Follow Up
Keep your eyes open when meeting new people in various capacities throughout your daily life. If you pay attention, you may discover that you can help folks out through your blog content and make a networking contact in the process. For example, you may be having a conversation with someone in line at the grocery store or while waiting in the doctor’s office that is relevant to something you’ve written about. Give them your business card and invite them to visit your site to find the answers they seek or ask them if you can follow up with them later through email. Then be sure to send them a link to the particular post you discussed. This simple act might just gain you a blog reader, an addition to your network of contacts or even a friend.
The possibilities your blog can bring to your life are exciting and endless. Leveraging it to add various types of contacts to your network is smart and can bring you more benefits than you probably ever considered.
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