DIGITAL STARTUP SOCIETY BLOG
Converting Social Media Traffic
When it comes to conversions what is counted as a conversion depends on what your goals were when you started the campaign. This means that whatever goals you set when you started using social media marketing to get more traffic needs to be specific and measurable. That means they have to have a number attached. That’s the only way to really measure something. For example, “I want to increase traffic by 50% in six weeks by posting daily on Facebook.” Here are some conversions you might look for: Likes – When you share something is it getting any type of...
Let’s Talk About Social Media Advertising
More and more social media marketing is becoming “pay to play”. As social media platform creators try to find more ways to please their audience while also balancing how people do business on their platforms they are seeking to increase the barrios to entry to cut down on spam and provide their audience with a better experience. Thankfully, social media marketing advertising works. You can run ads on most social platforms now but the best one to try out first is Facebook. The main reason is that you know for a fact your audience is there, in fact, more than...
Keep Track Of Your Stats And Tweak As Needed
You know what they say, right? Everyone has an opinion, and everyone has a nose too. When it comes to your business and trying to get more traffic using social media marketing it’s important not to simply rely on experts. The reason is, what works for one person may not work at all for the next. That’s why you want to always test, track, and analyze how a tactic so you can see for yourself the true results of any effort. All Audiences Are Different You can read all the expert advice that you want to read but the fact...
Crafting An Effective Social Media Marketing Plan For Maximum Traffic
This is a lot of work and a lot of little moving pieces. You can leverage your efforts and get the best result with a solid strategy, an effective plan, and the right tactics. You also won’t get sucked in and waste time when you have a plan. Let’s look at what a social media marketing plan for maximum traffic might look like. Update Your Social Media Platform Profiles – Ensure that all your profiles are up to date and branding is consistent throughout all platforms. Don’t skim here because people will look at your profile and if it’s not...
Why You Should Be Posting Multiple Times
When it comes to using social media to build traffic to your website, products, and services, posting just once isn’t going to be enough. Instead, you need to post multiple times from different angles using different pictures. That’s one reason using social media management tools is helpful because otherwise, it could be a full-time job. More Engagement When you share updates more than once on each social media platform you’ll increase engagement exponentially because when it comes to social media most people just look at what passes their feed if they’re looking at it and never check past posts. When...