DIGITAL STARTUP SOCIETY BLOG

Just about everything you do on this platform relies on your use and understanding of the benefits and power stories provide. However, due to Instagram’s popularity, it can be hard to stand out against the competition to make a real impact and keep your audience interested and engaged.    Here are six Instagram story hacks to use for your business to provide your target audience maximum value and turn them into repeat visitors and customers:  Utilize and understand All Editing Features  Take the time to get to know how to use every single editing or other features Instagram has to...

In 2018, a new competitor to the social media stories game was created and launched by Google; at the time, AMP stories -- now referred to as Google Web Stories. It is a powerful feature that draws in more traffic to your WordPress blog through a more interactive and engaging feature for those who use their smartphone to search on Google and scroll through their Discovery page.  They are short virtual clips of content in video or picture with text that teach your audience something or further advertise your website. To attract these new viewers, you need to develop the...

Due to the high-value social media stories and other content brought to companies, third-party solutions and products emerged. These solutions were designed to make it easier for brands or businesses to take full advantage of the benefits social media marketing brings without breaking the bank or taking up too much time. Many things in social media require constant work and are quite tedious. Not something any one person can do sustainably to see results or achieve your goals with social media – making it that much more important to take advantage of these tools to automate certain portions of your...

The best way to know how to use a certain feature correctly is to learn what not to do first. This is done by understanding some of the most common mistakes many do when first using social media stories to market and advertise their business. While social media stories and the other features it provides can offer your business many benefits, learn how it works so your efforts will not be wasted.    Here are four of the most common social media story mistakes and what to do to avoid them:  Inconsistent Schedule and Posting Time Social media is attractive...

Did you know there is a relatively new way to increase traffic to your WordPress blog? Through Google Web Stories, you now have another way to make it to the top of the Google search results page. They even appear on the Google Discover page, the home page of Google's smartphone application that shares personalized content based on your search results or other habits on your phone.  Web stories are bite-size pieces of information of current blog posts, new announcements, or other important information you want to share from your blog or website. When viewers watch, they can then be...