DIGITAL STARTUP SOCIETY BLOG

This checklist will help you keep track of what you’re doing to get ready to launch your product. This list assumes you’ve already created your product, set money goals for your product, and have a launch date. These are the things you need to do before your launch and a bonus with some after launch activities too.  Pre-Launch Map Out Launch Emails – Create an email series getting your subscribers ready for your new launch.  Map Out Blog Posts – Match each email from above to a blog post so that you’ll bring your email readers to your website.  Prepare...

Want to create something for your audience fast that will solve a problem for your audience? Have you created a blog post series in the past? Have a blog series in mind? Any type of series can become a week-long course by delivering one post per week either via email or via a platform like Thinkific.com.  A mini-course is a great way to introduce new people to your offerings. A mini-course is very useful as an introductory way to get people into your marketing funnel so that you can market more expensive items to them that will also help them....

If you need more motivation to create and make a fast profit, why not sell the information product first, then create the content later? This is another quick idea to start making more information products from the content you already have. Follow these steps to succeed. Step #1: Develop the Concept  First, come up with the topic. It should be something your audience really needs. Something that truly solves a pain point for them. Choose something you already know and already have a lot of content for or that you’ve found PLR content about. Ensure that the information product, whether...

Creating information products may seem intimidating, especially if you want to create a membership site where you want to have some content ready ahead of the need for your members. But it’s not as hard as you may have made up in your head. In fact, it might even be easy. You probably already have a lot of content either that you have developed yourself or that you’ve purchased in the form of private label rights (PLR) content right on your hard drive or stored in the cloud in your Dropbox or Google Files. Additionally, you likely also have older...

I bet you’re getting super excited about the fact that by planning your promotions in advance it will make it simpler to create the right content based on those promotions. But the real secret to success is to work on content for your site and the paid products you want to promote simultaneously.  As you’ve learned so far, that can be done by repurposing every type of content you create into different forms of content including content for sale in the form of information products. It doesn’t matter what niche you’re in, this process works. If you have enough content...