DIGITAL STARTUP SOCIETY BLOG

The best way to create content is to start with a good SEO optimized headline. The headline can inform not only the reader what’s inside, but it can inform you about what you’re going to create so that you stick within the bounds of the information and don’t get off track But, first you need to know how to write a fully optimized headline. Let’s go over it. Use Numbers Studies show that people like when numbers are used in titles. It can be a number to show how many ways, a number that shows a percentage, a number that...

When you start learning about search engine optimization (SEO) it’s very easy to get confused and start focusing only on search engines and forget about your audience. But, that would be a huge mistake. SEO needs to be done so that your audience can find you, but it shouldn’t be done instead of providing excellent, valuable, and usable content that your audience relates to. Avoid Keyword Stuffing Let’s say you want to write about leather purses because you have a good deal on them. So, you decide to write an article about the versatility of leather purses so that you...

On Page SEO includes anything you do on your website or blog that improves the ability for search engines to choose your site based on customer searches as one of the potential sites that your audience should look at for information.  Basic On-Page SEO Title Tags – If you have a title for a page or a blog post it is tagged with the H1 header tag. This tag signifies that this is an important word that is a title and the title is usually a search term  Headings & Subheadings – Within any one blog post you may also...

You’ve probably heard of header tags, but you may not realize why they are so important for proper search engine optimization (SEO). First, you need to understand what heading tags are. Basically, it’s code that you use to define a heading to make it stand out. SEO is about the words you use but it’s also about how you use them, how easy your website is to read, and how the search engines view the type of HTML information you provide that your audience doesn’t see. What Are Heading Tags? – The number beside the header tag such as H1,...

One of the first thing your target audience will see prior to even clicking through to read the content is your blog post and page titles. Writing catchy headlines that help your audience click through to read what you published is an art that you can learn. It starts with using the right keywords within the first three words, creating a great title URL, using appropriate header (H1) tags, and then continues with the focus on the content that you want them to read. Don’t Be Clever – Titles are a bad place to use puns and be too clever...